Marketplace for home appliances has heated up considerably in last month. Consumers are looking for everything from replacement refrigerators to full kitchens. The high-end space is even being well represented again, as shoppers are inquiring and purchasing SubZero, Wolf, Thermador and some Viking. A few months ago, they were running from these brands and their hefty price-points and UMRP policies.
Hot Movers: Electrolux appliances (especially French Door refrigerators), GE Cafe line, KitchenAid Architect Series
Ice Cold: Anything from FisherPaykel save for the dishdrawers. Too many rumors, most unsubstantiated, about this company.
Starting to Gain Traction: Wolf, SubZero…still have a ways to go, but people are feeling a little more comfortable reaching deep into pockets for these brands.
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